Design leader, empowering user-centric designs through data-driven innovation
Successful journeys align customer needs and business goals, reduce friction, and create impactful outcomes for all parties.
Successful journeys align customer needs and business goals, reduce friction, and create impactful outcomes for all parties.
I am a strategic product design leader with a data-driven and experimental mindset, bridging design, product and engineering to solve complex challenges and foster innovation.
I am passionate about transforming user experiences, aligning design with business strategy to achieve impactful outcomes.
Successful journeys align customer needs and business goals, reduce friction, and create impactful outcomes for all parties.
“Pedro has been a great partner from a UX standpoint. His attention to detail, data-driven insights, and strategic focus are key to ensuring we deliver high-quality experiences to our users. Pedro always looks for the best way to make an impact with solid leadership and empathy.”
Menno Cramer
UX Director at OutSystems
Carlos Sousa
VP of Engineering at OutSystems
Ivo Willemsen
Director of Activo
“Pedro has been a great partner from a UX standpoint. His attention to detail, data-driven insights, and strategic focus are key to ensuring we deliver high-quality experiences to our users. Pedro always looks for the best way to make an impact with solid leadership and empathy.”
Carlos Sousa
UX Director, OutSystems
Carlos Sousa
VP Eng, OutSystems
Ivo Willemsen
Director, Activo
“Pedro has been a great partner from a UX standpoint. His attention to detail, data-driven insights, and strategic focus are key to ensuring we deliver high-quality experiences to our users. Pedro always looks for the best way to make an impact with solid leadership and empathy.”
Carlos Sousa
VP of Engineering at OutSystems
"Pedro consistently demonstrates exceptional leadership, strategic thinking, and a unique ability to balance business goals with user needs. He excels at navigating complex challenges, fostering team collaboration, and driving improvements. His calm leadership, problem-solving skills, and mentorship create empowered, high-performing teams that consistently deliver outstanding results.”
Menno Cramer
UX Director at OutSystems
"Pedro transformed our Event Management System into the powerful platform we still use today. His exceptional UX knowledge and innovative approach elevated our entire organization. Pedro's contagious enthusiasm and professional expertise made him both a joy to work with and a valuable team member. His ability to combine technical excellence with great interpersonal skills is truly remarkable."
Ivo Willemsen
Director of Activo
“Pedro has been a great partner from a UX standpoint. His attention to detail, data-driven insights, and strategic focus are key to ensuring we deliver high-quality experiences to our users. Pedro always looks for the best way to make an impact with solid leadership and empathy.”
Carlos Sousa
VP of Engineering at OutSystems
"Pedro consistently demonstrates exceptional leadership, strategic thinking, and a unique ability to balance business goals with user needs. He excels at navigating complex challenges, fostering team collaboration, and driving improvements. His calm leadership, problem-solving skills, and mentorship create empowered, high-performing teams that consistently deliver outstanding results.”
Menno Cramer
UX Director at OutSystems
"Pedro transformed our Event Management System into the powerful platform we still use today. His exceptional UX knowledge and innovative approach elevated our entire organization. Pedro's contagious enthusiasm and professional expertise made him both a joy to work with and a valuable team member. His ability to combine technical excellence with great interpersonal skills is truly remarkable."
Ivo Willemsen
Director of Activo
“Pedro has been a great partner from a UX standpoint. His attention to detail, data-driven insights, and strategic focus are key to ensuring we deliver high-quality experiences to our users. Pedro always looks for the best way to make an impact with solid leadership and empathy.”
Carlos Sousa
VP of Engineering at OutSystems
"Pedro consistently demonstrates exceptional leadership, strategic thinking, and a unique ability to balance business goals with user needs. He excels at navigating complex challenges, fostering team collaboration, and driving improvements. His calm leadership, problem-solving skills, and mentorship create empowered, high-performing teams that consistently deliver outstanding results.”
Menno Cramer
UX Director at OutSystems
"Pedro transformed our Event Management System into the powerful platform we still use today. His exceptional UX knowledge and innovative approach elevated our entire organization. Pedro's contagious enthusiasm and professional expertise made him both a joy to work with and a valuable team member. His ability to combine technical excellence with great interpersonal skills is truly remarkable."
Ivo Willemsen
Director of Activo
“Pedro has been a great partner from a UX standpoint. His attention to detail, data-driven insights, and strategic focus are key to ensuring we deliver high-quality experiences to our users. Pedro always looks for the best way to make an impact with solid leadership and empathy.”
Carlos Sousa
VP of Engineering at OutSystems
"Pedro consistently demonstrates exceptional leadership, strategic thinking, and a unique ability to balance business goals with user needs. He excels at navigating complex challenges, fostering team collaboration, and driving improvements. His calm leadership, problem-solving skills, and mentorship create empowered, high-performing teams that consistently deliver outstanding results.”
Menno Cramer
UX Director at OutSystems
"Pedro transformed our Event Management System into the powerful platform we still use today. His exceptional UX knowledge and innovative approach elevated our entire organization. Pedro's contagious enthusiasm and professional expertise made him both a joy to work with and a valuable team member. His ability to combine technical excellence with great interpersonal skills is truly remarkable."
Ivo Willemsen
Director of Activo